App marketplace
Add the tools your workflow needs without bloating the core product.
The Sellular platformOne system, fewer seams
Every engine your
global store needs.
Storefront, catalog, orders, payments, marketing, and analytics—designed as one system, not six subscriptions that happen to share a login.
01 / Storefront
A storefront that feels like your brand.
Start with a theme built for conversion, then shape the layout, typography, color, and content in a visual editor. No code required, no template look required.
- 20+ themes for DTC, B2B, and multi-market stores
- Visual page editing with responsive previews
- Custom domains, SEO fields, and structured metadata
02 / Catalog & inventory
One catalog, wherever you sell.
Products, variants, bundles, and inventory live in one record. Update once and let your storefront, social channels, and retail locations stay in sync.
- Multi-warehouse stock and reservations
- Market-specific pricing and availability
- Bulk imports, exports, and low-stock alerts
03 / Orders & fulfillment
From checkout to doorstep, one flow.
Route orders by market, warehouse, or rule. Handle exceptions, returns, and tracking without losing the thread—or the customer.
- Smart routing and split fulfillment
- Returns and exchanges in one queue
- Automatic tracking updates and notifications
04 / Payments & checkout
Local checkout, without the local complexity.
Offer the payment methods customers already trust. Present prices in their currency and keep the checkout experience clear from cart to confirmation.
- Cards, wallets, and local payment methods
- Multi-currency pricing and settlement views
- Transparent processing fees, no platform commission
05 / Marketing & loyalty
Turn buyers into repeat customers.
Build segments from real purchase behavior, then run the next campaign from the same place you manage products and orders.
- Coupons, campaigns, and abandoned-cart flows
- Customer segments and purchase history
- Loyalty tiers, points, and member offers
06 / Analytics
Know what to do next.
See revenue, conversion, retention, and market performance in one place. Turn the numbers into a next step your team can actually take.
- Revenue and conversion by market
- Repeat-purchase and cohort views
- Exports for finance and growth teams
And the quiet essentials
The details that keep a store running.
The tools your team reaches for after launch. Built in, not bolted on.
Roles & permissions
Give each teammate the access they need and nothing more.
Security & audit
SAML SSO, audit logs, and clear data controls for larger teams.
API access
Connect your ERP, PIM, or custom workflow when you need to.
99.99% uptime target
Global edge delivery with the reliability a storefront needs.
Migration support
A guided path from your current platform, with launch help.
See it together
One platform. Fewer tabs.
Walk through the workflow with a product specialist and see how Sellular fits your catalog, team, and next market.